Hello and good day!
We are very pleased about your interest in our company. Data protection is of a particularly high priority for the management of THE-MARKETING-MANAGER ©. The use of the Internet pages of THE-MARKETING-MANAGER © is possible without any indication of personal data; However, if a visitor wishes to make use of special services of our company via our website, processing of personal data may become necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject. According to the EU General Data Protection Regulation (GDPR), we are obliged to inform you about the purpose for which our company collects, stores or forwards data. The information also shows you what rights you have in terms of data protection.
Responsibility / Data processing
Purpose of data processing
The processing of personal data via input masks and forms serves us solely to process the contact. In the event of contact by e-mail or telephone, this also constitutes the necessary legitimate interest in the processing of the data. The other personal data processed during the sending process serve to prevent misuse of the contact form and to ensure the security of our information technology systems.
2.1 Data of the user
Every time a user accesses a page from the offer of THE-MARKETING-MANAGER © and each time a file is retrieved, data about this process is stored and processed. These are:
1. IP address,
2. Date and time,
3. accessed page/name of the retrieved file, and
4. further technical data.
The temporary storage of the IP address by the system is necessary to enable delivery of the website to the user's computer. For this purpose, the IP address of the user must remain stored for the duration of the session. In addition, the data serves us to optimize the website and to ensure the security of our information technology systems. These purposes also constitute our legitimate interest in data processing in accordance with Article 6 (1f) GDPR.
2.2 Personal data
The personal data collected through the contact form on the website of THE-MARKETING-MANAGER © (name, possibly address, telephone number, e-mail address) will be used without your consent exclusively for the processing of your request (including the sending of any information material requested by you). In addition, your personal data will be used for our information service. The conversations in our customer service can be recorded for training purposes. If you do not wish this, please let us know at the beginning of the conversation.
So-called cookies are used on our pages. The use serves statistical purposes to make the design of our website more user-friendly and effective. In these purposes, our legitimate interest lies in the processing of the data in accordance with Article 6 (1f) GDPR. You are free to decide whether you want to allow them or not. Most browsers are set to automatically accept cookies. However, we would like to point out that you can set your browser so that it does not accept cookies or that you receive a warning message when cookies are sent or that cookies are only stored for the duration of the respective connection to the Internet. The help function in the menu bar of most web browsers explains how to prevent your browser from accepting new cookies, how to have your browser notify you when you receive a new cookie or how to disable all cookies you receive. The THE-MARKETING-MANAGER © website uses Google Analytics, a web analysis service provided by Google Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. We have activated IP anonymization on this website, whereby your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. IP anonymization is active on the THE MARKETING MANAGER © website. On behalf of THE-MARKETING-MANAGER ©, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to THE MARKETING MANAGER ©. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all the functions of the THE-MARKETING-MANAGER © website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
Recipients of your data
We only transfer your personal data to third parties if this is permitted by law or if you have given your consent. Recipients of your personal data may be, above all, other doctors, companies and subcontractors within THE-MARKETING-MANAGER ©. The transmission takes place mainly for the purpose of billing the services provided to you and to clarify medical questions. In individual cases, data is transmitted to other authorized recipients. In individual cases, data is transmitted to other authorized recipients, including "our contractual partners". In the event of a credit risk (name, address, e-mail address, company details and, if applicable, contract and receivables data), we transmit your data to the factoring banks cooperating with us and, if necessary, to other cooperating credit agencies for the purpose of credit checks and for the purpose of deliverability of the specified address and for the purpose of collection processing. The legal basis for this transfer is Article 6 sentence 1b) and f) GDPR. Transfers on the basis of Article 6 sentence 1f) GDPR may only take place if this is necessary for the protection of legitimate interests of our company and does not outweigh the interests or fundamental rights and freedoms of the data subject that require the protection of personal data. For the purpose of deciding on the establishment, execution or termination of the contractual relationship, we also collect or use automatically created probability values, the calculation of which may include address data, among other things. Detailed information about our contractual partners, within the meaning of Article 14 GDPR, i.e. the business purpose, the purpose of the data storage there, the legal basis, the data recipients of our partners, the right to self-disclosure and the right to deletion and correction as well as profiling can be obtained from us on request.
Storage of your data
We keep your personal data only as long as it is necessary for the fulfillment of our contractual and legal obligations. The data is regularly deleted when it is no longer necessary for the fulfillment of contractual or legal obligations, unless further processing is required for one of the following purposes: Due to legal requirements, we are obliged to retain this data for at least 10 years after completion of treatment. According to other regulations, longer retention periods may apply, for example 30 years for X-ray records according to Section 28 (3) of the X-ray Ordinance. Furthermore, in order to preserve evidence, the statute of limitations can be up to 30 years, whereby the regular statute of limitations is 3 years according to §197 of the German Civil Code (BGB). Further periods apply according to commercial and tax law retention obligations, for example by the German Commercial Code (HGB) or the German Fiscal Code (AO).
Your rights as a data subject: Under applicable laws, you have various rights regarding your personal data. If you wish to exercise these rights, please address your request to THE-MARKETING-MANAGER © by e-mail or by post, clearly identifying yourself. Below you will find an overview of your rights. 5.1 Right to confirmation and information: you have the right to receive clear information about the processing of your personal data. In detail: You have the right to receive confirmation from us at any time as to whether personal data relating to you is being processed. If this is the case, you have the right to request from us free information about the personal data stored about you, together with a copy of this data. Furthermore, you have the right to the following information:
1. the purposes of processing; 2. the categories of personal data processed; 3. the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular in the case of recipients in third countries or international organizations; 4. if possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration; 5. the existence of a right to rectification or erasure of the personal data concerning you or to restriction of processing by the controller or a right to object to such processing; 6. the existence of a right of appeal to a supervisory authority; 7. if the personal data is not collected from you, any available information about the origin of the data; 8. the existence of automated decision-making, including profiling pursuant to Article 22(1) and (4) of the GDPR, and - at least in these cases - meaningful information about the logic involved and the scope and intended effects of such processing for you.
If personal data is transferred to a third country or to an international organization, you have the right to be informed about the appropriate safeguards pursuant to Article 46 GDPR in connection with the transfer. 5.2 Right to rectification: You have the right to request that we correct and, if necessary, complete personal data concerning you. In detail: You have the right to demand that we correct any inaccurate personal data concerning you without undue delay. Taking into account the purposes of the processing, you have the right to request the completion of incomplete personal data - also by means of a supplementary declaration. 5.3 Right to erasure ("right to be forgotten"): In a number of cases, we are obliged to delete personal data concerning you. In detail: Pursuant to Article 17(1) of the GDPR, you have the right to request that we delete personal data concerning you without undue delay and we are obliged to delete personal data without undue delay if one of the following reasons applies:
1. the personal data are no longer necessary for the purposes for which they were collected or otherwise processed. 2. you withdraw your consent on which the processing was based pursuant to Article 6(1) sentence 1a) DSGVO or Article 9(2) a) DSGVO and there is no other legal basis for the processing. 3. you object to the processing pursuant to Article 21(1) DSGVO and there are no overriding legitimate grounds for the processing or you object to the processing pursuant to Article 21(2) DSGVO. 4. the personal data have been processed unlawfully. 5. the erasure of the personal data is necessary for compliance with a legal obligation under Union or Member State law to which we are subject. 6. the personal data has been collected in relation to information society services offered Article 8(1) DSGVO. If we have made the personal data public and we are obliged to erase it pursuant to Article 17(1) DSGVO, we shall take reasonable measures, including technical measures, having regard to the available technology and the cost of implementation, to inform data controllers that process the personal data that you have requested that they erase all links to or copies or replications of that personal data.
5.4 Right to restriction of processing: In a number of cases, you are entitled to request that we restrict the processing of your personal data. Specifically: You have the right to require us to restrict processing if one of the following conditions is met:
1. the accuracy of the personal data is contested by you for a period enabling us to verify the accuracy of the personal data; 2. the processing is unlawful and you refused to erase the personal data and instead requested the restriction of the use of the personal data; 3. we no longer need the personal data for the purposes of processing, but you need the data for the assertion, exercise or defense of legal claims; or 4. you have objected to the processing pursuant to Article 21(1) DSGVO, as long as it has not yet been determined whether the legitimate grounds of our company override yours.
5.5 Right to Data Portability: You have the right to receive, transmit or have us transmit personal data relating to you in machine-readable form. Specifically: You have the right to receive the personal data concerning you that you have provided to us in a structured, commonly used and machine-readable format, and you have the right to transfer this data to another controller without hindrance from us, provided that
1. the processing is based on consent pursuant to Article 6(1a) DSGVO or Article 9(2a) DSGVO or on a contract pursuant to Article 6(1b) DSGVO and 2. the processing is carried out with the aid of automated procedures.
When exercising your right to data portability pursuant to paragraph 1, you have the right to obtain that the personal data be transferred directly from us to another controller, to the extent that this is technically feasible.
5.6 Right to object: You have the right to object from a lawful processing of your personal data by us, if this is based on your particular situation and our interests in the processing do not outweigh. Specifically: You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you which is carried out on the basis of Article 6(1)(e) or (f) DSGVO; this also applies to profiling based on these provisions. We will no longer process the personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the purpose of asserting, exercising or defending legal claims. If personal data are processed by us for the purpose of direct marketing, you have the right to object at any time to processing of personal data concerning you for the purpose of such marketing; this also applies to profiling insofar as it is related to such direct marketing. You have the right to object, on grounds relating to your particular situation, to the processing of personal data concerning you which is carried out for scientific or historical research purposes or for statistical purposes pursuant to Article 89(1) DSGVO, unless the processing is necessary for the performance of a task carried out in the public interest.
5.7 Automated decisions including profiling: Profiling is the processing of personal data in any form by automated means involving the evaluation of personal aspects relating to a natural person, in particular for the analysis or prediction of aspects concerning the data subject's performance at work, economic situation, health, personal preferences or interests, reliability or behavior, location or change of location, where such processing produces legal effects concerning the data subject or similarly significantly affects him or her. You have the right not to be subject to a decision based solely on automated processing - including profiling - which produces legal effects concerning you or similarly significantly affects you. Automated decision-making based on the personal data collected will not take place. You have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your residence, workplace or the place of the alleged infringement, if you consider that the processing of personal data concerning you is unlawful.
5.8 Right to revoke consent granted under data protection law: You may at any time revoke any consent given for the processing of personal data, including consent given prior to the application of the General Data Protection Regulation before May 25, 2018. Processing that took place before the revocation is not affected by this.
5.9 Right to complain to a supervisory authority: You have the right to obtain information about the personal data concerning you. You may also request the correction of incorrect data. In addition, under certain conditions you have the right to have data deleted, the right to restrict data processing and the right to data portability. With regard to the right to information and the right to deletion, the restrictions according to §§ 34 and 35 BDSG (Federal Data Protection Act) apply. The processing of your data is based on legal regulations. Only in exceptional cases do we require your consent. In these cases, you have the right to revoke your consent for future processing. You also have the right to complain to the competent supervisory authority for data protection if you believe that the processing of your personal data is not lawful.
The rapid development of the Internet makes it necessary to make adjustments to our data protection declaration from time to time. In this respect, please note the current version of our data protection declaration.
Contact for questions or requests for information
The legal basis for the processing of your data is your consent (Article 6(1a) in conjunction with. Article 7, Article 6(1)(c), (e) and (f) DSGVO) and Article 9(2h) in conjunction with Section 22(1)(1b) BDSG. For questions, comments, complaints, as well as requests for information in connection with our privacy statement and the processing of your personal data, you can contact our data protection officer. Simply send us a message to: email@example.com and your request will be processed as quickly as possible.
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